FUSÉE

A French aerospace supplier sells a small line of high-precision components to a sales cycle that is 80% paperwork and 20% trust. The trust is built in person, on a workshop floor, holding the part. Their website was a PDF download.

The brief was to build a configurator that did not feel like a configurator — a scene that let a procurement engineer rotate the part, change its variant, and feel the engineering, without the candy-coloured 3D-CAD aesthetic of the category.

Composed the scene in a single fixed camera with parallax-driven micro-rotations. The part never spins on a turntable; it shifts as if you are leaning forward to look at it. That choice alone removed the "video-game configurator" tone.

GLSL shader passes simulated machined surface highlights — the precise way light catches a brushed-aluminium fillet — so the part read as a real object on a real bench, not a marketing render.

Variant switching cross-fades the geometry under the same camera in ~600ms with GSAP timelines. No loading spinner; no scene re-mount; the engineer's hand stays in the same place.

Configurator shipped on time, replaced the PDF download, and is still the canonical reference page for the line two years later.

A specialist trade publication wrote about the page. The supplier's sales engineers started linking to it from email signatures.

My favourite frontend work to date. Most invisible craft per pixel.